Mc Richard Paglicawan
At Bonifacio High Street Central, you will be able to do so much more than merely “watch” a movie.
Four state-of-the-art movie theaters atop the new Central Square Building are about to revolutionize your cinematic experience. Unlock the endless sensory possibilities of today’s advanced technologies, all under one roof —you get to choose which industry-shaping technology to immerse yourself in.
Be in the Movie
Bonifacio High Street will be the first in the country to feature the game-changing 4DX™ technology. This immersive, all-five-senses experience will be supplied by the pioneers of 4D cinema, South Korean company CJ 4DPlex, which maintains a close working relationship with Hollywood studios.
The precise choreography of motion system and environmental effects will thrill you. 4DX™ motion chairs heave up and down, roll side-to-side, and pitch forward and backward to allow you to physically participate in the action on-screen.
4DX™ will also enliven your other senses. Mist and rain, smoke and fog, a gentle breeze or gusts of wind, or a flash of lightning—once confined to the silver screen, these special effects will now be recreated around you. And you will even be able to smell various scents!
Hear the Whole Picture
Two of the four cinemas will be equipped with Dolby Atmos™. Dolby Laboratories perfected its proprietary surround-sound system by augmenting it with front- and even ceiling-mounted speakers.
Hear a helicopter hover above; listen as the sound of the rainforest surround you—you can even enjoy these aural enhancements while seated in the plush comfort of a motorized leather recliner, which will be available in one of the Cinema’s digital movie theaters.
Watch at Your Convenience
Known for its exceptional customer service, Ayala Malls Cinemas brings superior movie-watching experience to Bonifacio High Street with quick and convenient access to tickets. Via www.sureseats.com, check movie schedules and secure your movie tickets and seats for the biggest and most popular flicks anytime, anywhere with click-easy ticket reservation and purchases online. The handy website accepts all major credit cards or the Ayala Malls Cinemas MPass card in paying for your most coveted tickets.
The MPass, Ayala Malls Cinemas’ reloadable prepaid movie card, makes purchasing cinema tickets more convenient. This all-access card lets you pay for your movie tickets online and allows you to skip the line with just a flash of the card at the cinema entrance. The MPass can also be used as a debit card for over the counter ticket purchases, making transactions easier.
Bonifacio High Street cinemas welcome you to the brave new world of movie-going, where technology meets your imagination. Be the first to try it on April 30, 2014 with The Amazing Spider-Man 2 as its first feature. Follow Bonifacio High Street on Facebook (facebook.com/BoniHighStreet) for updates and promotions.
