I believe that people are drawn to various social media platforms like Facebook, and enjoy using them primarily because we desire to move beyond isolation. Facebook wasn’t the first online tool to make writing letters and talking on the phone a thing of the past, but it’s certainly the most popular because it’s one of the easiest tools to use for communication with old and new friends, and almost everyone is here – the major reason why do we always need to be connected.
Check out this video of Ramon Bautista finding ways to keep in touch without FB to keep him connected with his friends and fans!
Over the last decade we’ve become a society that’s addicted to being connected, always in touch and always available. The age has come with this and they expect it in their lives – they’d be lost without it. For many of us, our entire social lives revolve around our phones, instant messaging and social networking. So we spend a lot of time checking our Facebook accounts, keeping up with friends who are mostly local, but might well range all over the world.
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